Who We Are:
Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today.
JOB MISSION:
The Planner for DTC will be responsible for developing and implementing strategies that drive Running Footwear Category in the DTC businesses. The candidate will also be the planning point of reference for marketplace channel. This role involves analyzing sales data, forecasting trends, optimizing inventory levels, and collaborating with cross-functional teams to optimize stock availability and maximize sales opportunities across Retail, Digital Market Place and Ecom.
MAJOR ACCOUNTABILITIES:
Financial & Assortment Planning:
Support and being part of the DTC Planning Team in developing financial strategies and seasonal product assortment plans that drive category performance.
Work closely with the Buying Team to translate the overall merchandising strategy into an assortment strategy which need to contain the right product mix.
Adjust plans and strategies to ensure financial targets are met.
Simultaneously manage tasks across future, current, and past seasons.
Responsible for formulating and defending budgets at both macro and micro levels.
Category/ GBU Management and Inventory Planning:
Responsible of category monthly re-forecasts on sales, inventory and intake (WSSI).
Creation of ladder plans for non-seasonal products including risk assessment.
Regularly analyse sales data, inventory levels, and trends to provide actionable insights and recommendations to improve performance.
Identify slow-moving products and collaborate with the buying team to adjust inventory levels, pricing strategies, or promotions to maximize sales and minimize stock risk.
Responsible for weekly margin checks and product onboarding for marketplace channel.
Collaborate with Buying and Allocation teams to ensure accurate inventory records and a timely arrival of products to meet customer demand. Monitor product availability and proactively address stockouts or overstocks situations taking all DTC channels into account and liase with Demand Planning on potential demand from wholesale.
Responsible for profitability and efficiency for their assigned area.
Data Analysis, Performance Reporting & Insights:
Support the team and the wider business with ad hoc analysis and trading decks.
Prepare and present regular reports on category performance, identifying opportunities for growth, inventory optimization, and areas requiring attention.
Analyze historical sales data to identify trends, patterns, and opportunities for growth or risk mitigation within specific product categories.
Use data driven insights to recommend actions that will improve category performance and meet business objectives.
Cross- Functional Collaboration:
Build a strong relationship with the different partners (E-commerce – Retail and MP Teams, Buying and Allocation team, Demand planning and purchasing teams).
REQUIREMENTS FOR SUCCESS:
Relevant number of years experience in similar role in merchandising/buying or product role.
Passion for product and awareness of the trends.
Clear understanding of retail KPI’s, marketing activations, and retail/digital landscape.
Sound business and commercial acumen.
Excellent organizational and time management skills.
Great teammate, strong communication skills with the ability to network and build strong relationships with partners in the wider organisation.
Strong analytical skills.
Excellent working knowledge of Microsoft Office and relevant ERP systems.
BENEFITS:
Discretionary Bonus Opportunity
Discount on health insurance
8% holiday allowance
Flexible Working Hours
Pension Scheme
25 days Annual Leave per year
Up to €250 travel allowance each month
Hybrid working
Employee Discount
Work from home allowance
Home working equipment
Sports subscription via OneFit
Opportunity to work abroad for four weeks per year
Equal Opportunity Employer:
New Balance is committed to equality of opportunity for all current and prospective associates regardless of age, disability, race, religion or belief, gender, sexual orientation, pregnancy and maternity, marriage and civil partnership and gender reassignment. We are an equal opportunity employer and support a culture of diversity and inclusion.
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