Director of Catering 宴会销售总监

job overview职位概述

The Events Director will manage and provide day-to-day leadership to the Events Team, respectively. As such, the Events Director is responsible for successful event execution, which includes steps such as meeting/event planning, co-ordination with hotel operations and clients before, during and after each meeting/event. 

会议销售总监将会议销售管理和会议销售提供日常领导团队,分别。因此,会议销售主管负责执行成功的会议销售,其中包括步骤如会议/活动策划,协调与酒店运营和客户之前,期间和之后每次会议/活动。

This role also involves working closely with the MICE Fulfillment Team to develop expertise in understanding sectorial/customer needs to drive guest satisfaction and incremental revenue.

这个角色还包括与团队销售实现团队密切合作开发专业知识在理解分类/客户需求推动客人满意度和增量收入。

We genuinely care about people and we show this through living out our promise of True Hospitality each and every day. It’s what connects every colleague in all IHG® hotels

真诚地关心客人，每天都在实践我们对真正热情好客的承诺。这是连接所有IHG®酒店每位同事的纽带

• True Attitude: being caring, wanting to make a positive difference, and building genuine connections with guests

诚挚态度：关心他人，希望做出积极的改变，与客人建立真正的联系

• True Confidence: having the knowledge and skills to perform your role, and giving guests the confidence that they can trust you, to help and support them during their stay

真正自信：具备履行您职责的知识和技能，让客人相信他们可以信任您，在入住期间帮助和支持他们

• True Listening: focusing on what your guest is saying, picking up on body language that is often overlooked, and understanding what the guest wants and needs

用心倾听：专注于客人所说的话，掌握经常被忽视的肢体语言，理解客人的需求

• True Responsiveness: is about providing guests with what they need, and doing so in a timely and caring manner

积极响应：是指为客人提供他们所需要的，并以及时和关怀的方式提供

Duties and Responsibilities工作职责

FINANCIAL RETURNS  财务回报

• Develop deep understanding and knowledge of key sectors targeted by hotel and ensure products and services are ahead of competition to maximise guest satisfaction
• 发展关键领域的深刻理解和知识的目标酒店和确保产品和服务的竞争,提高客人满意度
• Provide creative input into Meetings Product Development to maintain a point of differentiation by developing innovative product and revenue opportunities
• 为会议提供创意产品开发维护的分化通过开发创新产品和收入机会
• Ensure the timely follow-up and pursuit of strategic relationships with customers and stakeholders in order to drive the highest levels of guest experience
• 确保战略关系的及时跟进和追求与客户和利益相关者为了推动客户体验的最高水平
• Contribute actively to the compilation of annual business plan and strategic sales & marketing plans
• 贡献积极编制年度业务计划和战略销售&市场营销计划
• Conduct and/or assist the sales team with customer negotiations 
• 行为和/或协助销售团队与客户谈判
• Ensure timely delivery of Master Invoice to customers and help with facilitating payment
• 确保交货及时掌握客户和帮助促进付款发票
• Participate in the preparation of the annual departmental operating budget and financial plans. Monitor budget and up sell products and services while minimising waste to increase revenue
• 参与准备年度部门经营预算和财务计划。监控预算和销售产品和服务而最小化浪费增加收入
• Negotiate food and beverage prices, function space, and hotel services within approved departmental booking guidelines
• 食品和饮料价格谈判、功能空间、批准部门预订和酒店服务指南

PEOPLE   员工团队

• Direct day to day conference/convention activities, plan and assign work, and establish performance and development goals for team members
• 直接每天会议/会议活动,计划并分配工作,为团队成员建立性能和发展目标
• Provide effective leadership to events teams, including the ability to direct activities according to the relevant detailed SOPs
• 会议销售提供有效的领导团队,包括能够直接根据相关活动详细的安抚
• Enhance team performance through effective communication and coordination with other departments. Ensure appropriate staffing levels based on guest volume. Develop and sustain effective relationships with clients, maximizing satisfaction and on-sell opportunities
• 提高团队绩效与其他部门通过有效的沟通和协调。确保适当的人员编制基于客人体积。发展和维持有效的与客户的关系,最大化满意度和上卖出的机会
• Communicate to his/her superior any issues encountered and other relevant information
• 和他/她的上级交流遇到任何问题和其他相关信息
• Organise training sessions, daily briefings and other meetings as required; ensure staff has the tools, training and equipment to carry out job duties
• 组织训练,每日简报和其他会议要求,确保员工有工具、培训和设备进行工作职责
• Conduct periodic formal reviews with the Events Team on their targets and goals
• 进行正式的定期评审和会议销售团队目标和目标
• Conduct Annual Performance reviews, set Key Performance Objectives and Personal Development plans in line with IHG standards and brand standards for each member of the team
• 进行年度绩效考核,设定关键绩效目标和个人发展计划符合洲际酒店标准和品牌标准为每一个团队的成员
• Recommend and/or initiate salary, disciplinary, or other staffing/human resource-related actions in accordance with hotel or company rules and policies
• 建议和/或启动工资、纪律、或其他人事/人力资源相关行为依照酒店或公司的规则和政策
• Act as escalation point for clients and members of Events Team and provide resolution to issues 
• 作为升级点客户和项目团队的成员,并提供解决问题

GUEST EXPERIENCE  客户体验

• Process customer inquiries in accordance to specified service standards
• 过程客户调查按照指定的服务标准
• Develop and deliver relevant documentation to the customer (e.g. loyalty programmes, area attractions, restaurants, facility information)
• 开发和交付相关文档给客户(如忠诚计划,区域景点、餐厅、工厂信息)
• Assign appropriate designated Event personnel based on the event requirement
• 分配适当的指定会议销售人员基于会议销售的要求
• In the pre-event planning process, consult with the meeting planners to identify optimal meeting room configuration, recommendation on meeting/break flow, menu planning, food & beverage coordination, table arrangements, decoration options, etc. to improve meeting efficiency and productivity
• 在事前规划过程中,咨询会议规划者识别最优会议室配置中,建议在会议/打破流,菜单规划,食品和饮料协调,表安排,装饰选项等提高会议效率和生产率
• Ensure the team meets with each meeting planner daily to debrief on daily events, review consumption, bill and any exceptions to contracted billing and review estimates of final billing
• 确保团队会见每次会议策划人每日对日常会议销售汇报,审查消费,比尔和简约的计费和审查任何异常的估计最终的账单
• Plan and conduct pre-event meetings with clients and catering staff to determine potential enhancements to the guest experience
• 计划,开展事前会议与客户和餐饮员工来确定潜在的增强客户体验
• Analyse and action against client satisfaction surveys to improve services and identify further business opportunities
• 对客户满意度调查分析和行动来改善服务和确定进一步的商业机会

RESPONSIBLE BUSINESS 负责的业务

• Develop awareness and reputation of the hotel and the brand in the local community 
• 发展意识和酒店的声誉和品牌在当地社区
• Coordinate safety and security initiatives to ensure meetings flow smoothly with minimal interruptions or problems. Coach and advise clients on meeting options and alternatives that potentially reduce waste, save energy and have a minimal impact to the environment
• 协调安全措施,确保会议顺利流以最小的干扰或问题。教练和建议客户会议选项和选择可能减少浪费,节约能源,对环境产生最小的影响

aCCOUNTABILITY责任范围

This is a senior level position in a full service luxury, resort, or major flagship hotel with high volume catering, banquet, and/or convention facilities. May manage professional level and administrative Events team members.

这是一个提供全方位服务的豪华高层位置,度假胜地,或与高容量主要旗舰酒店餐饮、宴会、和/或会议设施。团队成员可以管理专业水平和管理会议销售。

Performance of this role should be measured by the following key metrics:

这个角色的表现应该由以下关键指标

• Key Performance Objectives set annually (as per IHG policy)
• 关键绩效目标(根据洲际酒店政策)
• Process compliance as the indicated compliance in the Standard Operating Procedures
• 流程遵从性的表示合规标准操作程序
• Lead Handover Quality
• 领导交接质量
• Other Events KPIs
• 其他会议销售
• Repeat sale or upselling revenue
• 重复销售或销售收入
• Customer feedback/satisfaction
• 客户反馈/满意度

QUALIFICATIONS AND REQUIREMENTS任职要求

Degree or Diploma. A minimum of one year of relevant experience or equivalent work experience in team management, and 2 – 5 years of relevant experience in customer relations and/or event management in Hospitality or a related service industry, F&B /Banquet Operations experience preferred.

学位或文凭。至少一年的相关工作经验或相关工作经验,团队管理,和2 - 5年的相关经验,客户关系和/或会议销售管理在酒店或相关服务行业,餐饮/宴会操作经验者优先。

Expected to possess the following skills:

将具备以下技能:

• Experience and knowledge of establishing and mentoring an office based sales team
• 经验和知识建立和指导基于办公室的销售团队
• Experience to Room Division function
• 经验划分功能空间
• Good communication and negotiation skills
• 良好的沟通和谈判技巧
• Ability to take initiative, adapt to change, meet deadlines and commitments, and complete tasks and projects as required
• 积极主动,适应变化,满足期限和承诺,按要求完成任务和项目
• Strong organizing skills and planning skills
• 很强的组织能力和策划能力
• A high level of knowledge pertaining to policy and procedure and communicates knowledge effectively to all personnel when applicable.
• 高水平的知识有关政策和程序和通信知识有效地适用时所有人员
• Demonstrates clear and effective verbal and written skills for the purpose of obtaining and conveying information to clients, technicians, management and team members as well as producing reports
• 演示清晰和有效的口头和书面表达能力为目的的获取和传递信息给客户,技术人员,管理和团队成员以及生产报告
• Excellent PC skills (including MS Office)
• 优秀的电脑技能(包括办公软件)