Solarplaza is looking for a Freelance Marketing Data Analyst (24 to 40 hours per week)
Are you structured, analytical, and motivated by turning data into clear business insights? At Solarplaza, we are a small but ambitious team dedicated to accelerating the global renewable energy transition. Through our international events, we share knowledge and provide networking opportunities to professionals in the renewable energy industry. If you thrive on working with data, systems, and cross-functional teams, we want to hear from you.
About Us
At Solarplaza, we organize high-quality international B2B summits where industry leaders come together to exchange knowledge and build partnerships in renewable energy. We are a team of 40+ people from 15+ countries, working from our headquarters in Rotterdam. We are driven by a shared mission to help accelerate the transition to renewable energy, and we achieve this by facilitating meaningful connections and sharing insights at our events.
Your Mission
As a Freelance Marketing Data Analyst, you will build and maintain a reliable marketing data foundation that drives growth in paid tickets, sponsor pipeline, and event margin. You will connect data across systems, create dashboards, forecast results, and support both the marketing and business development teams with insights and lead generation. You’ll play a key role in improving how we measure, forecast, and optimize our marketing performance — ensuring that every campaign, event, and budget decision is guided by trustworthy data.
What We Are Looking For
We’re looking for someone who is analytical, structured, and comfortable taking ownership of complex data environments. You will be responsible for designing, maintaining, and improving dashboards, forecasting models, and CRM setups — all with the goal of helping teams make better decisions, faster.
Key Traits:
Analytical & Structured: precise and detail-oriented, with a strong ability to spot trends and errors
Pragmatic & Results-Oriented: simplify where needed and focus on what drives impact
Curious & Tech-Minded: enjoy solving data puzzles and learning new tools
Collaborative: communicate clearly and support cross-functional teams
Flexible: adapt quickly in a fast-paced scale-up environment
KPIs You Will Be Measured By:
Data quality and accuracy across systems
Timely delivery of dashboards and reports
Forecasts that support planning and decision-making
Improved conversion rates and marketing efficiency
Support for business development through lead insights
What You Bring
2–4 years of experience in a data, CRM, marketing ops, or business operations role
Hands-on experience with Salesforce (admin-level) and Pardot (Account Engagement)
Strong skills in building dashboards (Tableau, Google Sheets, or similar)
Solid understanding of digital marketing data (Google Analytics 4, LinkedIn Ads, Google Ads)
Ability to create forecasts and interpret performance trends
Familiarity with SQL or other data modeling tools is a plus
Knowledge of APIs, integrations, and automation tools (Zapier, Make.com) is a bonus
A curious, proactive mindset with the drive to improve systems and processes
What We Offer
A freelance contract with hourly pay based on experience
Fully remote work, with some overlap hours with our Netherlands team
An ongoing freelance relationship (not a short project) with the possibility to grow into more responsibility
The opportunity to work in an international, mission-driven company dedicated to renewable energy
