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Performance Marketing Manager

Parfumado
€ 4.500 - € 5.400 a month
Noord-Holland
Full time
19 uur geleden

At Parfumado, we’re looking for a data-savvy and creative Performance Marketing Manager to join our Growth team. Someone who gets excited about scaling smart campaigns and driving ROI across Europe.

In this role, you’ll combine thinking with action: you’ll set up and optimise campaigns, analyse results, and build strategy while staying close to the creative and always putting the customer first. You’ll be working closely with our Head of Growth and cross-functional teams to grow Parfumado’s footprint in the most efficient and brand-right way possible.

The impact you’ll make

  • You’ll drive performance across Meta and Google Ads, optimising CPA and ROAS

  • You’ll build scalable paid campaigns that support Parfumado’s European growth

  • You’ll use insights and testing to continuously improve marketing performance and creative effectiveness

What you’ll do

  • Set up and manage Meta campaigns across Facebook and Instagram to acquire and retain customers

  • Run and optimise Google Ads campaigns and support affiliate marketing initiatives

  • Collaborate with our creative agency and design team to develop high-performing assets

  • Monitor campaign performance using dashboards and attribution tools like GA4 and Triple Whale

  • Set up and maintain accurate tracking (Google Tag Manager, Facebook Pixel, API integrations)

  • Own the full campaign lifecycle: from planning and execution to testing and reporting

  • Forecast and manage media budgets and track spend across channels

  • Localise campaigns for our growth markets including Belgium, Germany, Denmark and Sweden

  • Work closely with our Head of Growth and data analyst to align marketing with insights

  • Stay up to date with trends, platform changes and competitor benchmarks

What we offer

  • A competitive salary between €4.500 - €5.400 gross per month excluding holiday allowance, based on skills and experience for both Meta and Google

  • A flexible Alleo budget for perks like ClassPass, UberEats, Felyx or Treatwell

  • Discounts at Adidas, Zalando, NAK-D and more via Corporate Benefits

  • Delicious healthy lunch

  • 25 paid days off and an extra day off on your birthday

  • A laptop and Swapfiets bike plan

  • Annual personal development budget of €750

  • And of course... a monthly perfume of your choice. Smells nice, right?


What you bring

We’d love to see the following in your profile:

  • 5+ years of hands-on performance marketing experience in D2C e-commerce

  • Deep expertise in Meta Ads and a strong track record in scaling campaigns

  • Solid experience with Google Ads and affiliate marketing programs

  • A good eye for creative and experience with creative testing

  • Familiarity with tools like GA4, Triple Whale, Billy Grace or similar

  • Strong understanding of performance metrics like ROAS, CPA and LTV

  • Experience with tracking setups using GTM and Conversions API

  • Fluent in English and a great communicator

  • Curious, driven, and eager to grow with a fast-moving team

Interested?

Awesome! We’d love to receive your CV or LinkedIn profile. Want to learn more about working at Parfumado? Check out our website, Instagram, TikTok, or LinkedIn for a behind-the-scenes peek.

What’s next?

You’ll hear from us within 5 working days. If we’re excited about your profile, we’ll invite you for a first video call. After that, we’ll schedule a case with your future manager and a deep-dive conversation to get to know each other better. And then… you might just be our new Performance Marketing Manager!

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